C TV Media:: advertising media placement specialists

Hispanic Market Overview

  • Hispanics live in larger households with more kids
  • The average number of people per HH 3.5 (vs 2.6 non-Hispanic)
  • 1.5 children in HH (vs. .6 non-Hispanic)
  • Higher projected new household formation rates
  • Projected growth rate 36% (vs. 8% non-Hispanic 2000-2010)
  • Hispanic buying power is estimated at $581 billion in 2002 and expected to reach $926 billion in 2007 -- a 60% increase

Hispanics = Ideal Television Target

Translate TV gives you the opportunity of reaching this growing market