When it comes to OTT advertising, lots of people can offer you pieces of the puzzle. But we're pioneers and blazing the trail in this evolving advertising frontier with our own OTT/CTV/TV Everywhere platform; CTV Everywhere (CTVE). CTVE delivers every piece of the puzzle: audience, views, reach, transparency and experience.
By combining the flexibility of digital with the premium content of television, CTVE creates one of the most compelling environments for viewers to engage with both content and your client's message. Plus, CTV leverages the relationships and reach only 38+ years in TV and video can provide.
CTV has built relationships with nearly all ad-supported OTT providers, which means we aren't bound to one or just a few of the OTT apps. This allows us to give you the most diverse and best access with quality impressions, every single time. Combining our premium OTT inventory with our proprietary data allows us to offer the endlessly customizable options you need to achieve true performance at scale.
Remove the guesswork that's traditionally been baked into a TV buy by utilizing digital data segments from the likes of BlueKai or Lotome to deliver your OTT campaign with pinpoint accuracy.
Reach the viewers in your geography regardless of their subscription.
CTV places OTT advertising across more branded networks than any other platform which means you'll work with a team who knows the ins & outs of delivering a successful OTT campaign better than anyone.
We make the buying process simple by eliminating the hassle of working with multiple content providers. With one easy transaction, CTV delivers your ads seamlessly within brand-safe premium content across our network of 100+ providers.
Access to our proprietary data. In-house experts ready to make your campaign a success. Partnering with CTV, we become an extension of your team, delivering the insights to ensure your OTT strategy is optimized in today's evolving video landscape.
CTV is powered by data-driven precision. Our expert in-house team of data wizards puts advanced analytics to work to create targeting capabilities to give you the insights you can use to drive faster results. Our proprietary data helps you target relevant, engaged audiences with the right message at the right time.
After the campaign, CTV can provide an informative summary of the most important elements of your OTT campaign, including:
No Surprises. Know exactly what type of inventory you're buying
Premium inventory. Proprietary analytics. And a commitment to quality that lets you not only achieve viewability goals, but move beyond impressions, to impact—at massive scale. Take your next OTT campaign to the next level of performance.
CTV offers a streamlined suite of services and cross-platform capabilities for advertisers, agencies and businesses. Our solutions reach consumers in ways that deliver true ROI.